POWERED BY DIVERSITY
THE GO-TO FOR ALL THINGS EDI.
Founder, Cat Wildman, felt their current branding just wasn't cutting it and there were too many different styles across every one of their offerings.
We got in there, got to know her and her team, the brand vision, where they've been and where they're headed, and why they felt this shift was necessary.
THE RESULTS ARE F*CK!N' COOL.
THE REBRAND:
We developed the creative vision with a branding package and creative strategy that included an updated logo, colours, font selections, graphics, home page interface, and a style guide to keep the brand on brand. We wanted it to have an urban feel- bringing in various street art styles, lots of background textures, bright colours, and patterns.
LOGO + IDENTITY + ASSET DESIGN
BRAND BOOK
We developed brand guidelines to ensure Powered By Diversity has a consistently distinct and memorable impact across everything they do. It is a starting point for further expression with the ability to go wild, but know who they are and why they do what they do.
WEBSITE HOME PAGE
We designed a home page that brought together all of the brand elements with the ideas that graphics could be easily swapped out- continuting to add to the feel of street art- nothing is permanent.
DELIGHTED CLIENT
I cannot tell you how amazing Schparkly are. They have quite literally breathed new life into my business - and me as a founder. I LOVE the concept they have created; they just got into my head and created the perfect thing. Highly recommend!
- CAT WILDMAN, FOUNDER + CEO