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CAFÉ + GROCERY LOCATED IN LEÓN, MEXICO SPECIALIZING IN LOCAL + INTERNATIONAL WINE, CHARCUTERIE, CHEESE, + ORGANIC PRODUCTS.

The aim was to support the ever-growing international community so they could feel closer to home by being able to purchase familiar goods from their home countries.

We developed the concept – from the interior design, brand presence, to choice of products, to exhibit design + all collateral.

 

THE RESULTS ARE DELICIOUS.

THE BRAND:

Based in Mexico and targeted at international business people.

NAMING + LOGO + FAVICON

La Bouchée means 'mouthfull' in French. The logo is a nod to French design.

PRINT

From stationary to billboards, magazine ads, signage, packaging, POP...we designed all printed collateral.

SOCIAL MEDIA

Messaging was inclusive of the variety of cultures and languages of the patrons of the store.

PRODUCT DEVELOPMENT

La Bouchée started as a cafe + grocery to support the Nuvole Loft Development. The aim was to create a space for the ever-growing international community in León, Mexico so they could feel closer to home by being able to purchase familiar goods from their home countries.

We developed the concept and brought the store to life and created a brand presence with overall

Creative Direction

Store Concept + Interior Design

Product Development

Logo + Identity + Branding

Print + Digital Design

Website Design

​Marketing

Booth Design

Packaging

In-Store Events

Promotional Video Direction + Editing

Social Media Content + Campaign Direction

 

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