NATURAL HISTORY MUSEUM
THESE DESIGNS ARE FOR A POST GRADUATE INTEGRATED MARKETING COMMUNICATIONS DISSERTATION FOR THE UNIVERSITY OF WESTMINSTER IN LONDON. WE WERE NOT COMMISSIONED FOR THIS PROJECT, BUT CREATED THE MARKETING PLAN AND DESIGNED ALL THE MATERIALS
Service
Marketing Plan,
Creative Direction,
Product Development,
Marketing,
Digital + Print,
Web + Mobile,
Event Planning
Client
University of Westminster
Year
2020
BECOME THE NEXT GREAT ADVENTURER
Below are mock-ups for an augmented reality phone application which was at the heart of the project. It allowed users to go on a scavenger hunt through the museum and earn badges as well as learn more about the exhibits.
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DIGITAL + PRINT
A selection of promotional materials from the project.